Why TikTok is Popular? and how can it help my business?

 Why TikTok is is Popular?

So far, over 1 Billion users on TikTok, this made TikTok on the top of the Most Used Social Media Platform in 2022 with over 40% Growth. 

The success behind this success is based on certain algorithms and we will mention below:

FOR YOU Page algorithm:

This page had driven millions of Teenagers, Adults and all people of different ages to TikTok, and made an addiction impact on them, where this page uses the TikTok algorithm to show you videos on content that you are interested in, based on the average time you spent on certain videos you watch.

This Algorithm calculates the time you spend on videos from different creators, and the most you sepnd on videos of Creator X, TikTok will show you more of their content.

For example: you watch 10 videos on TikTok from different creators, and different topics, and you watch full length of 1 video of them, likelihood that in the next couple of videos you will see 2 videos from the same Creator, and 3-5 videos with similar creators. 

This Algorithm helps a lot of giving you the content you need (unlike most of the social media platforms) so you can spend hours on TikTok without feeling the boredom to exit he App. 

Trending on TikTok:

It takes 1 viral video on TikTok only to invade other social media platforms, TikTok videos can go viral quickly because of the Algorithm mentioned above, means you can get thousands on views in no time,

TikTok have made a smart move, that is adding TikTok watermark on the videos downloaded from their platform, so if it goes on other platforms (Like Instagram Reel) it will still contain TikTok logo, and then people will follow the same content sharing algorithm, and gradually more sign ups on TikTok. 

 TikTok Communities:

TikTok Communities are creators with similar videos, audios or hashtags, that  is for every niche, or every subject that matters, that makes thousands of communities where thousands of creators have thousands on shared hashtags, audios, or videos shared.

This has helped TikTok understanding where to shift their focus when it comes to TikTok and knowing where an when to promote certain promotion, which is a huge motivation on the next Chapter. 

How can TikTok Help my business grow?

just like any other platform but with some Artificial Intelligence tweaks..

recent researches have shown that the view time on TikTok is higher than other platforms, as well, the times spend on TikTok is higher than others too, which have motivated lots of businesses to Join TikTok, and start planning content. 

you might say: But my business is too serious to be on TikTok.. 

and I agree, but you do not need to promote YOUR BUSINESS when you can give the audience content about it, even heart surgeons now are on TikTok, they just give you advices, and tips, which when you are interested you will get in touch with, and chances are "God Forbid" they will do that operation.

also do Lawyers, they push lots of content on rules, laws, advices and so on accordingly. 

TikTok is a took of publicity that is free.. so make sure to Use it..

and keep in mind, 47% of TikTok users bought something they saw on TikTok.

Conclusion: 

TikTok is now the top of the trends, also on top of social media platforms, they knew how to use technologies and Artificial Intelligence to their favor, they have presented on of the top entertaining platforms here to enjoy, use and utilize. 

so make sure you do your own research, and Follow us on TikTok @Thepioneermedia.

You can always visit our website on www.thepioneermedia.com

or visit our Blog Website on www.thepioneerblog.com